Used in Klaviyo property names. Cannot be changed after creation.
Inactive groups are ignored by the index and the order tracking.
Which products are samples?
Add at least one rule that identifies sample products
Which products are full size?
Keep this broad (e.g. the parent collection). The link strategies in Settings narrow each sample to its counterpart.
Add at least one rule that identifies full-size products
What counts as a conversion?
How long a customer counts as "sampling" after their latest sample order. Drives the Sample Journey Lapsed event. Store default: 45.
A full-size purchase after the nurture window but inside this one is recorded as a late conversion and excluded from the conversion rate. Store default: 180.